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Job Information

Job Category:

Communications/Journalism


Position Title:

INTERACTIVE MARKETING COORD.


Position Description:

Interactive Marketing Coordinator needed. Rock 102 and Lazer 99.3 are in search of a qualified candidate to fulfill an opening in the interactive department, which supports the online presence of multiple radio stations. The Interactive Marketing Coordinator will be responsible for managing all social media channels and establishing and maintaining a consistent virtual tone of voice for each station. This position will use comprehensive web metrics to gauge user interaction and communicate those results to the sales department to assist in identifying new sales opportunities. A successful candidate will be able to clearly demonstrate extensive experience managing corporate social media channels and blogs.

Responsibilities • Establish unique voice for each station in all digital products • Monitor all personality blogs to ensure consistent, quality posting • Manning all social media channels, respond to all comments and inquiries • Writing all copy for station newsletters • Attend sales and promotions meetings • Act as a liaison to the sales department using metrics to identify new sales opportunities • Go on sales calls that include major digital components • Digital inventory management • Attend station promotions to secure photos / video to be posted as close to “live” as possible

Requirements • Strong interpersonal communication skills • Basic understanding of HTML and CSS • Basic knowledge of Adobe Photoshop • Proven experience and success using social media Pluses • Previous digital broadcast experience • On-air experience

Email your resume to: jobs@rock102.com Or mail resume to: Springfield Rocks Radio Group Rock 102 & Lazer 99.3 45 Fisher Avenue East Longmeadow, MA 01028 Attn: Maryann Passalacqua/Sales Assistant


Type of position:

Full-Time


Degree Requirement:


Majors:

Communications/Sports Jrnlism


Salary Range:


Application Deadline:

02/08/2013


Employer Details:

Employer Name:

Maryann Passalacqua, Sales Assistant

Company:

Rock 102 WAQY/Lazer 993 WLZX

Industry:

Communications/Journalism

Site/Department:

Address:

45 Fisher Avenue

City:

East Longmeadow

State:

MA

Zip:

01028

Phone Number:

413-525-4141

Website:

http://www.rock102.com(Visit Website)


Springfield College 263 Alden Street, Springfield, MA 01109-3797 413.748.3000
Page updated on: 11/20/2007