Job Category:
| Communications/Journalism
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Position Title:
| INTERACTIVE MARKETING COORD.
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Position Description:
| Interactive Marketing Coordinator needed. Rock 102 and Lazer 99.3 are in search of a qualified candidate to fulfill an opening in the interactive department, which supports the online presence of multiple radio stations. The Interactive Marketing Coordinator will be responsible for managing all social media channels and establishing and maintaining a consistent virtual tone of voice for each station. This position will use comprehensive web metrics to gauge user interaction and communicate those results to the sales department to assist in identifying new sales opportunities. A successful candidate will be able to clearly demonstrate extensive experience managing corporate social media channels and blogs.
Responsibilities
• Establish unique voice for each station in all digital products
• Monitor all personality blogs to ensure consistent, quality posting
• Manning all social media channels, respond to all comments and inquiries
• Writing all copy for station newsletters
• Attend sales and promotions meetings
• Act as a liaison to the sales department using metrics to identify new sales opportunities
• Go on sales calls that include major digital components
• Digital inventory management
• Attend station promotions to secure photos / video to be posted as close to “live” as possible
Requirements
• Strong interpersonal communication skills
• Basic understanding of HTML and CSS
• Basic knowledge of Adobe Photoshop
• Proven experience and success using social media
Pluses
• Previous digital broadcast experience
• On-air experience
Email your resume to: jobs@rock102.com
Or mail resume to: Springfield Rocks Radio Group
Rock 102 & Lazer 99.3
45 Fisher Avenue
East Longmeadow, MA 01028
Attn: Maryann Passalacqua/Sales Assistant
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Type of position:
| Full-Time
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Degree Requirement:
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Majors:
| Communications/Sports Jrnlism
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Salary Range:
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Application Deadline:
| 02/08/2013
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Employer Details:
Employer Name:
| Maryann Passalacqua, Sales Assistant
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Company:
| Rock 102 WAQY/Lazer 993 WLZX
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Industry:
| Communications/Journalism
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Site/Department:
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Address:
| 45 Fisher Avenue
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City:
| East Longmeadow
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State:
| MA
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Zip:
| 01028
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Phone Number:
| 413-525-4141
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Website:
| http://www.rock102.com(Visit Website)
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